An email editorial calendar: plan three months of sends
Three months of sends at a glance: what goes out when, and where the gaps are.
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Your month
Green: sent. Coral: scheduled.
A newsletter doesn’t die from a bad tool. It dies from a six-week gap.
Everyone holds out for three issues. The fourth slips a week, the fifth never arrives, and six months later you write 'it's been a while.' This isn't a writing problem — it's a visibility problem.
Four moves to plan three months ahead
Dragging is scheduling
A draft dropped onto a cell goes out that day at 9 a.m. Moving it from a Thursday to a Tuesday is a gesture, not a form.
- Drag and drop
- Three months
- Two views
A reserve on the left
Undated drafts wait in a column. It's the list of what still needs slotting in — and, on days when ideas run dry, what you had already started.
- Drafts
- Nothing lost
To schedule
Drag one onto a date: it sends that day.
A series at once
Weekly, biweekly or monthly: up to twenty-six sends placed at once. Dates first, content before each round.
- 26 occurrences
- Recurrence
Every 2 weeks · 26 sends
On the day, it goes
A service wakes scheduled campaigns every minute. No tab needs to stay open: you schedule precisely so you no longer have to watch.
- Autonomous send
- Live tracking
The detail that matters
On time, or not at all
Your Tuesday 9 a.m. letter has an appointment. Your readers open it with their coffee, at a moment that has become a habit — and it's that appointment that makes someone open a newsletter rather than swipe it away.
Campaign list
Calendar to decide, list to check
Both views show the same campaigns and stay synchronized: scheduling from the calendar changes the row in the list. You never maintain two places at once.
The list carries what the calendar can't show without becoming unreadable: recipients, open rate, click rate, and a filter by status.
Where a campaign stands, at any time
Five statuses, one path from one to the next. Nothing is ever 'sending' without a message actually in queue.
| Status | When | What you can do |
|---|---|---|
| Draft | No date set. | Drag it onto a calendar cell, or send it by hand. |
| Scheduled | A date and time set. | Move it by drag and drop. Cancel with one click: it becomes a draft again. |
| Sending | The time has passed, messages are in queue. | No more editing — the button disappears. A message stuck for more than ten minutes is retried automatically. |
| Sent | The queue is empty. | Statistics fill in as opens and clicks come in. |
| Back to draft | The send could not complete. | Sender removed, monthly quota reached, empty letter, or more than three hours of delay. A message tells you which one. |
Three months ahead, in an afternoon
Set the dates today, write the content as you go. That's the order that holds over time.
Frequently asked questions
If I cancel a scheduled campaign?
It becomes a draft immediately, and nothing has gone out. Until the time is reached, a scheduled campaign is just a draft with a date.
Can I edit it after scheduling?
Yes, right up to the last minute. Once sending has started, the button disappears — it would make no sense on a letter already in inboxes.
Does my computer need to stay on?
No. Sending happens on our servers. You can schedule three months ahead and not open Mailcheer in between.
What if the campaign is empty when the day comes?
It doesn't go out. Scheduling a series of dates without writing the content is exactly the intended use — the safeguard is there for that.
Do I start from scratch each issue?
No. A sent letter can be duplicated: the structure stays, the content changes. And Mailcheer provides five starter templates for issues you write without a previous one to hand.
Open your calendar
3,000 emails a month free, no credit card. The calendar is included from the free plan.